Analyzing Clever Adverts

• How can you tell who the target audience is? (age, gender, interests etc)

This advert is aimed at women who are about to get married and want to lose weight. 

• What is the “unique selling point” of the product making you DESIRE this product (ie why should you buy THIS product)

It promises to help you lose weight before your wedding, something a lot of women would want.

• Why would an audience like this advert or be "interested" by it?

The picture shows a bride falling through the cake because she is too heavy, and brides will worry about their appearance at their wedding so they will be interested in it. 

What do the colours in the advert signify? (about the product, company or audience)

All of the colours are similar.